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September 7, 2023
Quilted Northern is the First National Toilet Paper Brand to Utilize Recyclable Paper Packaging
Quilted Northern is the First National Toilet Paper Brand to Utilize Recyclable Paper Packaging
Quilted Northern becomes the first national toilet paper brand to utilize recyclable paper packaging in major retailers. The Georgia-Pacific consumer products brand decided to incorporate its new recyclable paper packaging for its best selling packs of Ultra Strong and Soft product lines. The product's six mega packs and amazon case packs will both feature paper packaging, a transition that the company believes will eliminate an estimated 500,000 pounds of plastic waste each year. The company has been working diligently since 2020 to develop their new curbside recyclable paper packaging format, a task which had proven to be very difficult due to the various factors that had to be taken into consideration. The company had to make sure that the packaging could withstand manufacturing, supply chain, and retail conditions. At the same time the paper packaging had the meet all of the requirements to be easily recycled by consumers. After a tough development stage the company was able to produce recyclable paper packaging that is tear and puncture resistant and while not completely waterproof like their LDPE shrink film, the paper packaging is sufficiently water resistant to be able to protect the product in certain scenarios such as when being carried out of a store during a rainstorm. Learn more here.
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